kartra vs clickfunnels
kartra vs clickfunnels

Are you looking for an all-in-one platform to run your online business?

Kartra and ClickFunnels are two popular options on the market.

In this comparison i.e. Kartra vs ClickFunnels, we will break down the pricing, features, pros and cons of both platforms.

Here is a comparison between Kartra and ClickFunnel,

Kartra vs Clickfunnels: Features Comparison

When it comes to features, both Kartra and ClickFunnels offer powerful tools for building sales funnels, managing leads and automating marketing tasks.

Kartra, however, offers more advanced features when it comes to email marketing, membership sites and helpdesk and ticketing systems.

ClickFunnels, on the other hand, excels in creating visually stunning landing pages and integrating with a wide range of third-party tools.

Here are more than 20 feature comparisons between Kartra and ClickFunnels,

Sales funnel builder

Both Kartra and ClickFunnels provide a visual, drag-and-drop editor for building sales funnels.

However, ClickFunnels offers more customization options and templates.

Email marketing

Both platforms offer email marketing features, including automation, segmentation, and analytics.

However, Kartra includes additional features such as email sequencing, behavioral-based automation, and built-in SMS messaging.

Membership sites

Both platforms allow you to create membership sites to deliver online courses or other digital products. However, Kartra provides more customization options for member login pages, drip content and membership tiers.

Video hosting and management

Both platforms offer video hosting and management, but Kartra provides more options for embedding videos and customising player controls.

Helpdesk and ticketing system

Kartra includes a built-in helpdesk and ticketing system to manage customer support inquiries. ClickFunnels does not have this feature.

Affiliate management

Both platforms allow you to set up and manage affiliate programs for your products. However, Kartra provides more advanced tracking and commission options.


Both platforms offer a built-in CRM to manage customer interactions and sales. However, Kartra’s CRM includes more automation and tracking features.


Both platforms include a calendar feature to schedule appointments and events. However, Kartra’s calendar includes more customization options and integrations.

Analytics and tracking

Both platforms offer analytics and tracking features to monitor funnel performance and customer behavior. However, Kartra provides more advanced analytics options, including heat maps and funnel metrics.

Custom domains

Both platforms allow you to use custom domains for your funnels and websites. However, Kartra includes free SSL certificates for all custom domains.

A/B testing

Both platforms offer A/B testing features to optimize funnel performance. However, ClickFunnels includes more A/B testing options and statistical analysis.

Page builder

Both platforms offer a visual page builder to create landing pages and sales pages. However, ClickFunnels provides more customization options and templates.

Checkout and payments

Both platforms allow you to set up checkout pages and accept payments. However, Kartra includes more payment gateway options and more advanced checkout customization.

Integration with third-party apps

Both platforms offer integrations with popular third-party apps. However, ClickFunnels provides more integrations overall.

SMS marketing

Kartra includes built-in SMS messaging capabilities, which ClickFunnels does not offer.

Helpdesk analytics

Kartra provides advanced analytics for its helpdesk and ticketing system, allowing you to track support metrics and identify trends.

Done-for-you campaigns

ClickFunnels provides pre-built marketing campaigns for specific industries, while Kartra does not have this feature.

Customer behaviour tracking

Kartra allows you to track customer behavior across your website, funnels, and membership sites, providing valuable insights for your marketing strategy.

Affiliate marketplace

ClickFunnels has an affiliate marketplace where you can promote other people’s products, while Kartra does not offer this feature.

Webinar hosting

Kartra includes a built-in webinar hosting platform, while ClickFunnels does not have this feature.

Lead scoring

Kartra provides lead scoring capabilities, which allows you to prioritize your leads based on their level of engagement and interest.

Video marketing analytics

Kartra provides detailed analytics for video marketing campaigns, allowing you to track views, engagement, and conversions.

E-commerce functionality

ClickFunnels includes more e-commerce functionality, including product variants, upsells, and order bumps.

Kartra vs Clickfunnels: Comparison Table for Features

Email Marketing✔️✔️
Membership Sites✔️✔️
Sales Funnel Builder✔️✔️
Video Hosting and Management✔️✔️
Helpdesk and Ticketing System✔️
Affiliate Management✔️✔️
Analytics and Tracking✔️✔️
Custom Domains✔️✔️
A/B Testing✔️✔️
Page Builder✔️✔️
Checkout and Payments✔️✔️
Integration with Third-Party Apps✔️✔️


In terms of pricing, both platforms offer multiple plans to fit different business needs and budgets.

Kartra’s pricing is based on the number of leads you have and the features you need, with plans ranging from $99 to $499 per month.

ClickFunnels, on the other hand, offers two main plans: the Basic plan for $97 per month and the Platinum plan for $297 per month.

However, ClickFunnels also offers a range of upsells and add-ons that can quickly add up in cost.

To help you choose the best platform for your needs, it’s important to consider factors beyond just pricing and features.

For example, consider the ease of use of the platform, the level of customer support offered and the types of businesses and industries the platform is best suited for.

It is also helpful to read reviews and case studies from other users to get a better sense of each platform’s strengths and weaknesses.

Kartra vs Clickfunnels: Comparison Table for Pricing

PlatformStarter PlanBasic PlanSilver PlanGold PlanPlatinum Plan

Pros and Cons

Kartra Pros

  • A complete all-in-one platform for online business.
  • Kartra has more features than ClickFunnels.
  • Kartra offers a built-in helpdesk and ticketing system.
  • Kartra offers a robust affiliate management system.

Kartra Cons

  • Kartra is a bit pricier than ClickFunnels.
  • The user interface can be overwhelming for beginners.

ClickFunnels Pros

  • ClickFunnels is more affordable than Kartra.
  • The user interface is straightforward and easy to use.
  • ClickFunnels has a thriving community and an active Facebook group.

ClickFunnels Cons

  • ClickFunnels doesn’t offer a built-in helpdesk and ticketing system.
  • ClickFunnels doesn’t have a built-in CRM or calendar.


  • Both Kartra and ClickFunnels offer email marketing, sales funnel builder, video hosting and management, affiliate management, custom domains, A/B testing, page builder, checkout and payments, and integration with third-party apps.


  • Kartra offers helpdesk and ticketing system, CRM, and calendar while ClickFunnels doesn’t.
  • ClickFunnels is more affordable than Kartra.

Kartra vs Clickfunnels: FAQs

Which platform is more affordable?

ClickFunnels is more affordable than Kartra.

Which platform is better for beginners?

ClickFunnels has a more straightforward user interface and is easier to use for beginners.

Does Kartra offer a built-in helpdesk and ticketing system?

Yes, Kartra offers a robust helpdesk and ticketing system.

Does ClickFunnels have a built-in CRM or calendar?

No, ClickFunnels doesn’t offer a built-in CRM or calendar.


In conclusion, both Kartra and ClickFunnels offer powerful tools for building and automating marketing funnels.

The best platform for you will depend on your specific business needs, budget and skill level.

Consider trying out both platforms and reading reviews and case studies from other users to make an informed decision.

Kartra vs Clickfunnels: Interesting Information 

In terms of additional information, here are some interesting facts and tidbits about Kartra and ClickFunnels,

  • Kartra was founded by the team behind WebinarJam and EverWebinar, two popular webinar software tools.
  • ClickFunnels was founded by Russell Brunson, a marketing guru and author of the best-selling book “DotCom Secrets.”
  • Both platforms offer affiliate management tools to help businesses incentivize and track affiliate marketing programs.
  • Kartra offers a built-in video hosting and management system, while ClickFunnels integrates with third-party video hosting platforms like Wistia and Vimeo.
  • ClickFunnels is known for its “Funnel Hacks” training program, which teaches users how to create high-converting sales funnels.
  • Kartra offers a comprehensive helpdesk and ticketing system, while ClickFunnels focuses more on live chat support.
  • Both platforms offer A/B testing tools to help businesses optimize their marketing campaigns.

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