kartra vs thrivecart
kartra vs thrivecart

Welcome to our comparison of two of the top e-commerce platforms: Kartra and ThriveCart. Let’s take overview of this comparison i.e. Kartra vs ThriveCart!

If you are looking for a way to sell products or services online, you may be wondering which of these platforms is right for you.

In this post, we will break down the features of each platform and help you decide which one is best for your needs.

If you are looking for a platform to sell your products and services then you might be considering Kartra or ThriveCart.

Both platforms offer a range of features to help you build and grow your online business, but which one is the right choice for you?

Let’s take a closer look at the two platforms and compare them.

Kartra vs ThriveCart: Features

Kartra offers a wide range of features, including course creation, membership site management, email marketing and more.

ThriveCart focuses more on e-commerce features, such as cart management, upsells and affiliate management.

Both platforms offer features such as sales funnel creation, payment gateway integrations and more.

Kartra vs ThriveCart: Comparison Table for Features

Sales Funnel BuilderYesNo
Checkout TemplatesYesYes
Membership SitesYesNo
Affiliate ManagementYesYes
One-Time OffersYesYes
Upsells and DownsellsYesYes
Subscription ManagementYesYes
A/B TestingYesYes
Payment GatewaysPayPal, Stripe, Authorize.net, BraintreePayPal, Stripe, Apple Pay, Google Pay
Custom DomainsYesYes
IntegrationsZapier, Kajabi, Drip, Mailchimp, HubspotZapier, ActiveCampaign, ConvertKit, Drip
Customer SupportEmail, Live Chat, PhoneEmail, Live Chat, Phone
Mobile OptimizationYesYes
Sales Tax CalculatorYesYes


Both platforms offer a variety of integrations with popular tools and services, such as PayPal, Stripe and Zapier.

However, Kartra offers a more extensive list of integrations including WordPress, Shopify and more.


Kartra offers several pricing plans starting at $99 per month.

ThriveCart offers a one-time payment option of $495 or a monthly plan starting at $95 per month.

Comparison Table for Pricing

PlatformStarter PlanBasic PlanPro PlanBusiness Plan

Sales Funnels

Both Kartra and ThriveCart allow you to create sales funnels to drive leads and sales.

However, Kartra offers a more comprehensive suite of sales funnel tools including page builders, email marketing, membership site management and more.

Payment Processing

ThriveCart is known for its seamless payment processing capabilities with support for multiple payment gateways and easy integration with popular services like Stripe and PayPal.

Kartra also supports multiple payment gateways and offers more advanced features like split-testing checkout pages and automated follow-up sequences.

Affiliate Management

Both platforms offer robust affiliate management tools allowing you to track sales and commission payouts.

However, Kartra’s affiliate management system is more comprehensive with features like multi-tiered commissions and automated affiliate payments.

Membership Sites

Kartra is designed to support the creation and management of membership sites with features like drip content delivery, automated member management and advanced access controls.

ThriveCart, on the other hand, is more focused on digital product sales and does not offer native membership site support.


Both platforms offer integrations with popular marketing tools like Mailchimp, Aweber and ConvertKit.

However, Kartra’s integration capabilities are more comprehensive with support for over 25 different marketing and business tools.


ThriveCart offers a high degree of customization for its checkout pages, allowing you to tailor the design and layout to match your brand.

Kartra also offers customization options but its focus is more on ease-of-use and intuitive design.

Customer Support

Both platforms offer comprehensive customer support, including knowledge bases, tutorials, and live chat support.

However, Kartra’s support team is known for being highly responsive and helpful, with an average response time of less than 24 hours.


Both platforms offer detailed analytics and reporting, allowing you to track key metrics like sales, conversions and traffic.

However, Kartra offers more advanced analytics features like A/B testing and funnel visualization.

Ease of Use

ThriveCart is known for its ease of use and intuitive interface, making it easy for beginners to get started. Kartra is also user-friendly, but its more comprehensive suite of tools can make it more complex to navigate.

A/B Testing

Both platforms allow you to run split tests to optimize your sales funnel.

However, Kartra offers more advanced A/B testing capabilities i.e. split-testing checkout pages and automated follow-up sequences.

One-Click Upsells

ThriveCart offers one-click upsell capabilities which allows you to increase your average order value with ease.

Kartra also supports one-click upsells but its focus is more on the creation of comprehensive sales funnels.

Overall, Kartra and ThriveCart are both powerful tools for building and optimizing your sales funnel.

The right choice for you will depend on your specific needs and goals, as well as your budget and level of technical expertise.

Kartra vs ThriveCart: Pros and Cons

Kartra Pros

  • Comprehensive suite of e-commerce tools
  • Easy to use interface
  • Strong customer support

Kartra Cons

  • Higher pricing compared to ThriveCart
  • Limited integrations with third-party tools

ThriveCart Pros

  • Affordable pricing
  • Easy to set up and use
  • Customizable checkout templates

ThriveCart Cons

  • Fewer features compared to Kartra
  • No sales funnel builder or membership site management

Similarities and Dissimilarities


  • Both platforms offer affiliate management and A/B testing features.
  • Both platforms integrate with popular payment gateways like PayPal and Stripe.


  • Kartra offers a comprehensive suite of e-commerce tools, while ThriveCart is primarily a checkout platform.
  • Kartra includes a sales funnel builder and membership site management, which ThriveCart does not offer.
  • ThriveCart offers more customizable checkout templates than Kartra.

Kartra vs ThriveCart: FAQs

What is the main difference between Kartra and ThriveCart?

Kartra is an all-in-one e-commerce platform that includes a sales funnel builder, membership sites and email marketing automation.

ThriveCart is primarily a checkout platform that integrates with other marketing tools.

Does ThriveCart offer a free trial?

ThriveCart does not offer a free trial, but they do offer a 30-day money-back guarantee.

Kartra vs ThriveCart: Conclusion

Kartra and ThriveCart offer a range of features and integrations to help you sell your products and services online.

However, if you’re looking for a more comprehensive platform with a focus on email marketing and course creation, then Kartra might be the right choice for you.

On the other hand, there is a straightforward e-commerce platform with a focus on cart management and upsells, which is ThriveCart.

Ultimately, it is up to you to decide which platform aligns with your business goals and budget.

Sign up for a free trial of Kartra or ThriveCart now or keep reading for more comparison posts!

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