If you are looking to create and optimize high-converting landing pages for your business, you may be wondering which platform is the best fit for your needs: Kartra vs Leadpages?

kartra vs leadpages
kartra vs leadpages

Kartra and Leadpages are two popular platforms used by online marketers and entrepreneurs to create and manage landing pages, sales funnels and marketing campaigns.

Both platforms offer a range of features and tools that can help businesses grow their customer base and increase revenue.

In this comparison, we will take a closer look at the pricing, features, pros and cons, similarities and differences between Kartra and Leadpages to help you decide which one is right for your business needs.

Kartra vs Leadpages: Pricing Comparison

Kartra offers a range of pricing plans, starting from $99 per month for the Starter plan, which includes up to 2,500 leads, 100 pages and 15,000 emails per month.

The Silver plan is priced at $199 per month and includes up to 12,500 leads, unlimited pages and 125,000 emails per month.

The Gold plan is priced at $299 per month and includes up to 25,000 leads, unlimited pages and 250,000 emails per month. 

The Platinum plan is priced at $499 per month and includes up to 50,000 leads, unlimited pages and 500,000 emails per month. Kartra also offers a 14-day trial for $1.

Leadpages offers three pricing plans, starting from $37 per month for the Standard plan, which includes unlimited landing pages, pop-ups, alert bars and unlimited traffic. 

The Pro plan is priced at $79 per month and includes everything in the Standard plan, plus online sales and payments, A/B testing and email trigger links. 

The Advanced plan is priced at $321 per month and includes everything in the Pro plan, plus advanced integrations, 5 pro sub-accounts and virtual workshops. Leadpages also offers a 14-day free trial.

Kartra vs Leadpages: Feature Comparison

Kartra and Leadpages both offer a range of features to help businesses create and manage landing pages, sales funnels and marketing campaigns.

Email marketing

Kartra offers a robust email marketing platform with automation, tagging and segmentation capabilities while Leadpages does not offer email marketing.

Sales funnel builder

Kartra has a built-in sales funnel builder which allows businesses to create complex sales funnels with multiple steps and automation while Leadpages does not offer this feature.

Membership sites

Kartra allows users to create and manage membership sites with different levels of access and subscription options while Leadpages does not offer this feature.

Affiliate management

Kartra offers an affiliate management system that allows businesses to recruit, track and pay affiliates for promoting their products while Leadpages does not offer this feature.

Calendar scheduling

Kartra allows businesses to schedule appointments and manage their calendar while Leadpages does not offer this feature.

Video hosting

Kartra offers a video hosting platform that allows businesses to upload and share videos with their audience while Leadpages does not offer this feature.

Marketing automation

Kartra offers advanced marketing automation features such as behavioral triggers and sequences while Leadpages does not offer this feature.

Affiliate marketplace

Kartra has an affiliate marketplace where businesses can promote their products and find new affiliates to join their program while Leadpages does not offer this feature.

Checkout pages

Kartra offers customizable checkout pages that allow businesses to sell their products and services directly from their website while Leadpages does not offer this feature.

CRM integration

Kartra integrates with a variety of CRM platforms such as Salesforce and Hubspot while Leadpages has limited integration options.

Blogging platform

Kartra offers a built-in blogging platform while Leadpages does not offer this feature.

Email marketing automation

Kartra offers a full suite of email marketing automation tools including pre-built campaigns and automation sequences.

Leadpages, on the other hand, offers basic email integrations but does not have the same level of automation capabilities.

Membership site management

With Kartra, you can easily create and manage membership sites for your customers. Leadpages doesn’t offer this feature.

Video hosting

Kartra includes video hosting capabilities that allows you to upload and share videos with your audience. 

Leadpages doesn’t offer this feature but you can integrate with third-party video hosting platforms.

Helpdesk ticketing system

Kartra includes a helpdesk ticketing system, allowing you to manage and respond to customer inquiries from one central location.

Leadpages doesn’t have this feature.

Kartra vs Leadpages: Comparison Table for Pricing and Features

FeaturesKartraLeadpages
Landing pagesUnlimitedUnlimited
Templates500+200+
Custom domainsYesYes
Email marketingYesNo
Sales funnel builderYesNo
Membership sitesYesNo
Affiliate managementYesNo
PricingStarts at $99/monthStarts at $37/month

Pros and Cons

Here are some of the pros and cons of using Kartra:

Pros

  • Comprehensive suite of marketing tools
  • Built-in affiliate management
  • Membership site creation and management
  • Advanced automation and tracking features

Cons

  • Can be overwhelming for beginners
  • Limited customizability options
  • Higher pricing plans

Here are some of the pros and cons of using Leadpages:

Pros

  • Easy to use drag-and-drop editor
  • Affordable pricing plans
  • A/B testing and analytics features
  • High-converting templates

Cons

  • Limited features compared to Kartra
  • No video hosting or affiliate management tools
  • No built-in CRM

Similarities and Dissimilarities

Similarities

  • Both platforms offer unlimited landing pages and custom domains.
  • Both have drag-and-drop page builders for easy customization.
  • Both offer A/B testing and analytics to optimize page performance.

Here are some of the key features offered by both platforms,

  • Landing pages: Both Kartra and Leadpages allow users to create and customize landing pages with drag-and-drop editors, templates and widgets.
  • Sales funnels: Both platforms offer pre-built sales funnel templates and tools to create and manage complex funnels, upsells and downsells.
  • Email marketing: Both platforms offer email marketing tools, including list management, email templates and automation.
  • Integrations: Both Kartra and Leadpages offer integrations with a range of third-party tools, including email marketing services, payment processors and analytics tools.
  • Analytics: Both platforms offer analytics and reporting tools to track performance metrics and optimize campaigns.

Dissimilarities

  • Kartra offers more features beyond landing page creation, such as email marketing and membership sites while Leadpages focuses solely on landing page creation.
  • Kartra is more expensive than Leadpages.
  • Leadpages has fewer template options than Kartra.

However, there are some key differences between Kartra and Leadpages:

  • Membership sites: Kartra offers tools to create and manage membership sites while Leadpages does not.
  • Video hosting: Kartra offers video hosting and analytics while Leadpages does not.
  • Affiliate management: Kartra offers built-in affiliate management tools while Leadpages does not.
  • CRM: Kartra includes a built-in CRM tool while Leadpages does not.

Kartra vs Leadpages: FAQs

How does Kartra compare to Leadpages when it comes to pricing?

Kartra is more expensive than Leadpages, with plans starting at $99/month compared to Leadpages’ $37/month starting price.

However, Kartra includes more features and functionalities that may be worth the investment for businesses that need them.

What are the main differences between Kartra and Leadpages?

The main difference between Kartra and Leadpages is that Kartra is an all-in-one platform that includes a variety of marketing and sales tools including email marketing, sales funnel builder, membership sites and affiliate management. 

Leadpages, on the other hand, focuses solely on creating high-converting landing pages.

Kartra vs Leadpages: Closing

Whether you choose Kartra or Leadpages, both platforms offer a range of features to help you create stunning landing pages that convert.

If you are still not sure which platform is the best fit for your business, we encourage you to explore both options in more detail and compare them to your specific needs.

Happy landing page building!

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