kartra vs convertkit
kartra vs convertkit

Are you in search of a platform that can help you for email marketing and automation needs?

Kartra and ConvertKit are both popular marketing automation platforms that help businesses manage their online presence and automate their marketing campaigns.

While they share some similarities, there are also some key differences between the two.

Choosing the right marketing automation platform is crucial for the success of any business.

Two popular options in the market are Kartra and ConvertKit.

While both platforms have their strengths and weaknesses, choosing the right one can make a significant impact on your business.

In this comparison, we will take a closer look at Kartra vs ConvertKit to help you a lot!

Here is a detailed comparison of Kartra vs ConvertKit,

Kartra vs Convertkit: Pricing

Kartra offers three pricing tiers starting from $99/month while ConvertKit starts at $29/month.

Kartra’s pricing plans include access to all its features whereas ConvertKit’s pricing is based on the number of subscribers.

Comparison Table for Pricing

PlatformStarting PriceFeatures Included
Kartra$99/monthEmail marketing, sales funnels, memberships
ConvertKit$29/monthEmail marketing, landing pages, automation

Kartra vs Convertkit: Comparison for Features

Email MarketingYesYes
Sales FunnelsYesNo
Landing PagesNoYes
Affiliate Mgmt.YesNo
WebinarsYes, with WebinarJam integrationNo
HelpdeskYes, with Kartra Helpdesk integrationNo
IntegrationsYes, with many popular third-party integrationsYes, with some popular third-party integrations

Here is elaboration of features in brief words!

Email Marketing

Both platforms offer email marketing features but ConvertKit is more focused on email marketing than Kartra.

ConvertKit has features like visual automation and customizable opt-in forms, which are not available on Kartra.

Landing Pages

Kartra is primarily a landing page builder and has more advanced features for building high-converting landing pages.

ConvertKit also offers a landing page builder but it is less advanced than Kartra’s.

Membership Sites

Kartra has built-in membership site functionality, whereas ConvertKit does not offer this feature.

Affiliate Marketing

Kartra has a built-in affiliate management system, which allows businesses to track their affiliates’ performance and payouts. ConvertKit does not offer this feature.


Both platforms have a wide range of integrations with third-party tools but Kartra has a more extensive list of integrations than ConvertKit.


Kartra offers 24/7 support while ConvertKit offers support during business hours only.


Kartra has more advanced analytics and reporting features than ConvertKit.


Kartra has built-in e-commerce functionality while ConvertKit does not offer this feature.


Kartra allows for more customization of its features and templates than ConvertKit.

A/B Testing

Both platforms offer A/B testing capabilities but Kartra’s A/B testing features are more advanced than ConvertKit.


Kartra includes a built-in CRM system, which helps businesses manage their customer relationships. ConvertKit does not have this feature.

Sales Funnels

Kartra has built-in sales funnel functionality while ConvertKit does not offer this feature.

Marketing Automation

Both platforms offer marketing automation features but Kartra’s automation capabilities are more advanced than ConvertKit.

User Interface

Kartra has a more user-friendly interface than ConvertKit.

Kartra vs Convertkit: Similarities and Dissimilarities


  • Both platforms offer email marketing and automation features
  • Both have a landing page builder
  • Both offer integrations with third-party tools


  • Kartra offers more comprehensive features such as sales funnels, memberships, e-commerce and affiliate management, whereas ConvertKit is primarily focused on email marketing and automation
  • ConvertKit offers a landing page builder while Kartra does not have a standalone landing page builder but offers customizable templates for sales funnels.

Kartra vs Convertkit: Pros and Cons


Pros: More advanced features for building landing pages, built-in membership site, e-commerce, affiliate marketing, CRM and sales funnel functionality

Cons: More expensive than ConvertKit, may be overwhelming for beginners

Kartra Pros

  • Comprehensive all-in-one platform with many features
  • Powerful automation capabilities
  • E-commerce and membership site functionality
  • Good affiliate management tools

Kartra Cons

  • More expensive than ConvertKit
  • Learning curve may be steep for beginners
  • Limited landing page templates


Pros: More advanced email marketing features, more affordable pricing, user-friendly interface.

Cons: Less advanced landing page features, does not offer built-in membership site, e-commerce, affiliate marketing, CRM and sales funnel functionality

ConvertKit Pros

  • Affordable pricing
  • Easy-to-use interface
  • Landing page builder included
  • Great email deliverability

ConvertKit Cons

  • Limited features compared to Kartra
  • No e-commerce functionality
  • No sales funnels or membership site features


Can I use ConvertKit for e-commerce?

No, ConvertKit is primarily an email marketing and automation platform and does not offer e-commerce features.

Does Kartra have a landing page builder?

No, Kartra does not have a standalone landing page builder but it does offer customizable templates that you can use for your sales funnels.

Kartra vs Convertkit: Conclusion

Both Kartra and ConvertKit have their own unique strengths and features so it’s important to assess your business needs before choosing the best platform for you.

If you are looking for a more comprehensive all-in-one platform with e-commerce and membership site functionality, Kartra may be the better choice.

But if you are primarily focused on email marketing and automation and want an affordable option with a landing page builder, ConvertKit may be the way to go.

Sign up for a free trial or check out our other comparison articles to learn more.

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