kartra vs instapage
kartra vs instapage

Are you struggling to choose between Kartra and Instapage for your business needs? Look no further! Let’s compare, Kartra vs Instapage!

In this comparison post, we will break down the similarities and differences between these two platforms so you can make an informed decision.

Kartra vs Instapage: Features Comparisons

Landing Page Builder

Both Kartra and Instapage provide a landing page builder.

However, Instapage’s landing page builder is more advanced and intuitive. It allows for drag-and-drop functionality, pixel-perfect design, and real-time collaboration with team members.

Sales Funnel Builder

Kartra is a complete sales funnel builder while Instapage is more focused on landing pages. Kartra provides pre-built templates and a drag-and-drop editor to build your sales funnel.

You can create a variety of funnels, such as opt-in funnels, sales funnels, and product launch funnels.

Email Marketing

Both Kartra and Instapage provide email marketing features.

However, Kartra’s email marketing tool is more robust and offers more automation options.

Kartra allows for tagging and segmentation, behavioral triggers and more.

Membership Sites

Kartra provides membership site functionality while Instapage does not.

With Kartra, you can create a members-only area where you can offer exclusive content, courses and community features.

Affiliate Management

Both Kartra and Instapage provide affiliate management features.

However, Kartra’s affiliate management tool is more robust and allows for more advanced features such as tiered commissions, multiple commission rates and more.

Video Hosting

Kartra offers video hosting capabilities while Instapage does not.

Kartra’s video hosting allows you to upload, organize, and share videos directly from the platform.

Helpdesk and Live Chat

Kartra provides a built-in helpdesk and live chat feature but Instapage does not.

With Kartra’s helpdesk, you can manage customer inquiries, support tickets, and provide live chat support.


Both Kartra and Instapage provide integrations with other tools.

However, Kartra’s integrations are more extensive and include integrations with more than 40 tools, including Zapier, PayPal and Stripe.

Analytics and Reporting

Kartra provides advanced analytics and reporting features.

You can track your sales funnel performance, customer behavior and more.

Instapage also provides analytics and reporting but they are not as extensive as Kartra’s.


Kartra provides e-commerce functionality, including the ability to sell digital and physical products directly from the platform.

Instapage does not provide e-commerce capabilities.

Overall, Kartra is a more comprehensive tool that provides a complete marketing and sales solution.

On the other hand, Instapage is more focused on landing pages and provides a more intuitive and advanced landing page builder.

kartra vs instapage: Comparison Table for Features

Landing PagesAdvancedAdvanced
Page BuildingAdvancedAdvanced
Email MarketingAdvancedBasic
Marketing AutomationAdvancedBasic
Affiliate ManagementAdvancedBasic
A/B TestingAdvancedBasic
Membership SitesAdvancedBasic
Customer SupportAdvancedBasic

kartra vs instapage: Pricing

Here is a comparison of the pricing for Kartra and Instapage,


  • Starter Plan: $99/month (up to 2,500 contacts, 15,000 emails per month, 50 GB bandwidth, 100 pages, 50 videos, 1 custom domain)
  • Silver Plan: $199/month (up to 12,500 contacts, unlimited emails, 125 GB bandwidth, unlimited pages, unlimited videos, 3 custom domains)
  • Gold Plan: $299/month (up to 25,000 contacts, unlimited emails, 200 GB bandwidth, unlimited pages, unlimited videos, 5 custom domains)
  • Platinum Plan: $499/month (up to 50,000 contacts, unlimited emails, 500 GB bandwidth, unlimited pages, unlimited videos, 10 custom domains)


  • Business Plan: $199/month (up to 30,000 visitors per month, unlimited landing pages, 5 team members, 5 sub-accounts, A/B testing, heatmaps, conversion analytics, Zapier integrations)
  • Enterprise Plan: Custom pricing (unlimited visitors, unlimited pages, dedicated launch specialist, AMP pages, branded lead notifications, audit logs, page migration services, 1:1 ad-to-page personalization)

Note: Both platforms offer a 14-day free trial.

Comparison Table for Pricing

PlatformStarting PriceMid-tier PriceHigh-tier Price
Instapage$149/month$199/monthCustom Pricing

Pros and Cons


  • Pros: Advanced e-commerce features, powerful automation capabilities, all-in-one platform.
  • Cons: Steep learning curve for beginners, limited design flexibility for landing pages.


  • Pros: Easy-to-use platform, customizable landing page templates, affordable pricing.
  • Cons: Limited marketing automation capabilities, basic email marketing functionalities.


  • Both Kartra and Instapage offer landing page building and A/B testing features.
  • Both platforms have integrations with third-party apps and services.


  • Kartra offers more advanced marketing automation and e-commerce features than Instapage.
  • Instapage has more customizable landing page templates than Kartra.

kartra vs instapage: FAQs

Can I use Kartra or Instapage for e-commerce purposes?

Yes, both Kartra and Instapage offer e-commerce functionalities but Kartra provides more advanced features for this purpose.

Does Instapage have marketing automation?

Yes, Instapage offers basic marketing automation functionalities but Kartra allows us to use more advanced automation features.

kartra vs instapage: Closing

Now that you have seen the differences and similarities between Kartra and Instapage, you can make an informed decision on which platform to use for your business needs.

Whether you need advanced automation features or customizable landing page templates, both platforms have something to offer.

So sign up now and start taking your business to the next level!

Want to learn more about how these two platforms compare? Keep reading or sign up now to start using the one that suits your needs best!

External Sources

Like this article? Spread the word

Share Share Share Share

Leave a Reply

Your email address will not be published. Required fields are marked *