kartra vs thinkific
kartra vs thinkific

Are you looking for an all-in-one platform to streamline your online business, but not sure which one to choose?

In this comparison post, we are going to take a deep dive into Kartra and Thinkific to help you make an informed decision. Let’s discuss, kartra vs thinkific!

Kartra vs Thinkific: Pricing Comparison

Kartra offers four pricing plans – Starter, Silver, Gold and Platinum.

The Starter plan costs $99 per month and includes features such as 2,500 leads, 50 GB of bandwidth per month and 15,000 emails per month.

The Silver plan costs $199 per month and includes features such as 12,500 leads, unlimited bandwidth and 125,000 emails per month.

The Gold plan costs $299 per month and includes features such as 25,000 leads, unlimited bandwidth and 250,000 emails per month.

The Platinum plan costs $499 per month and includes features such as 50,000 leads, unlimited bandwidth and 500,000 emails per month.

On the other hand, Thinkific offers three pricing plans – Basic, Pro and Premier.

The Basic plan is free and includes features such as unlimited courses, quizzes and students but with limited features.

The Pro plan costs $49 per month and includes additional features such as certificates, advanced course pricing options and affiliate reporting.

The Premier plan costs $99 per month and includes features such as priority support, advanced segmentation for student enrollments and onboarding package.

It is important to note that both platforms charge transaction fees on their plans but the fees vary.

Kartra charges a transaction fee of 2% on all its plans, except for the Platinum plan, which has no transaction fees.

On the other hand, Thinkific does not charge any transaction fees on any of its plans.

Pricing Summary

If we compare them in terms of pricing, Thinkific’s Basic plan is the most affordable as it is free.

However, it has limited features and is not suitable for businesses looking for advanced functionality.

Kartra’s Starter plan is also relatively affordable but has limited features as well.

However, Kartra’s more advanced plans offer more features that make it suitable for businesses with more advanced needs.

Overall, when it comes to pricing, it is important to consider the features and functionality that each platform offers and how they align with your business needs.

Both Kartra and Thinkific offer competitive pricing options with different tiers and features to suit various business needs.

Kartra vs Thinkific: Comparison table for pricing

PlatformFree OptionBasicProBusiness

Feature Comparison

When it comes to streamlining your online business, both Kartra and Thinkific offer powerful features and tools to help you achieve efficiency and success.

Let’s explore some of the best ways to streamline your online business using these platforms,

All-in-One Platform

Both Kartra and Thinkific provide an all-in-one solution for your online business needs.

With Kartra, you can build landing pages, sales funnels, membership sites and manage email marketing campaigns all within the same platform.

Thinkific, on the other hand, focuses specifically on course creation and delivery, providing tools for creating and selling online courses.

By utilizing these all-in-one platforms, you can centralize your business operations and save time and effort by not having to integrate multiple tools.

Course Creation and Management

If you’re focused on offering online courses, both Kartra and Thinkific excel in this area. Thinkific is dedicated to providing a robust learning management system (LMS) that allows you to create, market, and sell online courses easily.

It offers features like course organization, multimedia support, student engagement tools, and progress tracking.

Kartra, while not primarily an LMS, still provides course creation capabilities with its membership site feature.

You can deliver your courses, manage student access and track progress using Kartra’s intuitive interface.

Sales and Marketing Automation

Kartra and Thinkific offer tools to streamline your sales and marketing processes.

Kartra’s robust automation features enable you to create automated sales funnels, email campaigns and upsells/downsells.

It allows you to segment your audience, personalize your marketing messages, and track customer behavior.

Thinkific integrates with popular email marketing tools, enabling you to automate your email communication and sales follow-ups.

These automation features help you save time, improve conversions, and provide a seamless customer experience.

Integration Options

Both platforms offer integration options to connect with other tools and services you might be using. Kartra provides over 40 integrations, including payment gateways, email marketing services, CRM software, and more.

Thinkific also integrates with various marketing and productivity tools allowing you to streamline your workflows and data management.

By integrating these platforms with your preferred tools, you can centralize data and automate processes, reducing manual work and improving efficiency.

Analytics and Reporting

Tracking and analyzing the performance of your online business is crucial for making informed decisions.

Kartra and Thinkific provide analytics and reporting features to help you monitor key metrics.

Kartra offers detailed analytics on sales, conversions, engagement, and customer behavior, giving you valuable insights into your marketing and sales efforts.

Thinkific provides comprehensive reporting on student progress, course completion rates and revenue generated. These insights allow you to optimize your strategies, identify areas for improvement and make data-driven decisions.

Membership Sites

Thinkific allows you to create membership sites with custom branding, multiple levels and flexible pricing.

Kartra also provides membership site functionality with features like protected content, multiple membership tiers and personalized member portals.

Customer Support

Both platforms provide extensive customer support through email, chat and knowledge base resources.

Affiliate Management

Kartra provides built-in affiliate management tools which allow you to set up affiliate programs and track commissions.

Thinkific allows integration with affiliate management platforms such as PartnerStack, however, it does not provide an in-house solution.

Mobile Optimization

Thinkific has a mobile-responsive interface, allowing students to access courses on any device. Kartra also offers mobile-optimized course content and pages for easy viewing on mobile devices.

Community Features

Thinkific allows you to create a community hub for your students to interact and collaborate. Kartra provides advanced community features like group chat, forums, and social posts to create a more immersive learning experience.

Course Marketplace

Thinkific has a course directory where you can list your course for free and reach more potential students. Kartra does not have a course marketplace.

User Experience

Thinkific has a straightforward and intuitive user interface that makes it easy for users to navigate and use.

Kartra can be more complicated and has a steeper learning curve but it offers more advanced features once you become proficient in its usage.

Kartra vs Thinkific: Comparison Table for Features

Course CreationAdvancedAdvanced
Course ManagementAdvancedAdvanced
Marketing and SalesAdvancedAdvanced
Membership SitesAdvancedAdvanced
Affiliate ManagementAdvancedBasic
Customer SupportBasicAdvanced
Mobile OptimizationAdvancedBasic
Community FeaturesBasicAdvanced
Course MarketplaceNoBasic

I would like to say something while summarizing all the points.

Both Kartra and Thinkific offer powerful tools and features to streamline your online business.

Kartra’s all-in-one platform is ideal for businesses looking for comprehensive marketing and sales solutions while Thinkific focuses specifically on course creation and delivery.

You should consider your specific business needs, budget and long-term goals to choose the platform that best suits your requirements and helps you achieve maximum efficiency in running your online business

Kartra vs Thinkific: Pros and Cons



  • Advanced marketing and sales features
  • All-in-one platform with extensive list of features
  • Powerful integrations with other tools


  • No free option
  • Basic customer support



  • Free option with limited features
  • Advanced customer support
  • Easy-to-use course creation tools


  • Limited integrations with other tools
  • Basic affiliate management features


  • Advanced course creation and management tools
  • Membership site creation capabilities
  • Affiliate management features
  • Mobile optimization options


  • Kartra has more advanced marketing and sales features
  • Thinkific has better customer support options
  • Kartra has more powerful integrations with other tools
  • Thinkific has a free plan option with limited features

Kartra vs Thinkific: FAQs

Can I try Kartra or Thinkific before committing to a paid plan?

Kartra does not offer a free option but they do have a 14-day trial for only $1. Thinkific offers a free plan with limited features as well as a 30-day free trial of their paid plans.

Which platform is better for marketing and sales?

Both Kartra and Thinkific have advanced marketing and sales features including email marketing and sales funnel creation. However, Kartra’s extensive list of features and integrations make it a more powerful marketing tool overall.

Kartra vs Thinkific: Conclusion

Both Kartra and Thinkific offer unique features to suit different online course creators’ needs.

Thinkific is best suited for those starting with course creation and those who prefer a simpler interface.

Kartra is ideal for those who need advanced features for course creation, marketing and sales and for those who are comfortable with a steeper learning curve.

Ready to take the next step in your online business?

Join Kartra or Thinkific today and see for yourself how they can help you succeed. Want to learn more?

Check out our other comparison posts to find the perfect platform for your needs.

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1 thought on “Kartra vs Thinkific: Best Ways to Streamline Your Online Business 2024

  1. Excellent post. I was checking constantly this blog and I’m impressed! Extremely useful info specially the last part. I searched for such educational information for a long time. Thank you and best of luck.

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